
Twenty20 cricket was introduced by the England and Wales Cricket Board in 2003. It is a form of one-day cricket in which each team bats for a maximum of only 20 overs, contrasting with 50 overs for a standard one-day match. This means a game can be completed in about three hours, making it more palatable for children and families than longer matches. Many games also feature additional activities, such as bouncy castles or bowling speed-guns in order to provide more entertainment. It's also not unusual to have people walking around selling bottles of beer.
The English first-class counties participate in a Twenty20 Cup competition annually. Many games are played in twilight, again to enhance family spectator appeal. They also feature numerous musical 'stings' for exciting events, such as the dismissal of a batsman, or the hitting of a boundary. Such fours and sixes are made easier to achieve by the shortening of the boundaries. Expect to hear 'I don't like cricket... I love it!' often.